Archive for January, 2009

Today I Celebrate Freedom

I don’t feel the need to say much else today, except to share with you the words of the great man who’s work I celebrate today.

Be well, love each other, and use the freedom you do have so that those who do not have freedom can live though you too.

Together, we are stronger!
Vicki Flaugher, the original SmartWoman

Many times, when people answer a question with “I don’t know”, it’s more of a push off than a real answer. They don’t want to think about it right now, they don’t want to commit, or perhaps they don’t want to be held responsible for the fall-out from the answer.

But, done right, an honest “I don’t know” can be one of the most powerful entrepreneur tools available.

By getting in touch with the place inside of you that holds no judgment, or decisions, or prejudice, you can experience a world of creativity and insight that isn’t available to know-it-alls. By being willing to be vulnerable enough to ask a question instead of always being the one to answer it, you can open yourself up to new possibilities, innovative ideas, and – dare I say it – out of the box thinking.

The key to experiencing the power of a true “I don’t know” moment is rather straightforward – you have to be willing. And, you might have to practice a bit. So, to help you practice accessing that perfect intersection of creativity and inspiration, here are some tips:

Embrace the Value of Mistakes

Most people don’t like making mistakes, but they seem to have no problem forging ahead with their ideas and doing whatever might seem right instead of admitting they don’t know. They are more afraid of being embarrassed about seeming ignorant than they are about going right ahead and proving in action that they are!

If you make peace with mistakes and instead see them as the natural process of learning lessons, the pressure to seem like you know something instead of sitting with “I don’t know” for a bit will ease up. Once you can get past the automatic impulse to “do something” (even if it’s not the right something), the closer you will be to discovering the actual right something to do.

Make Asking Your Mode of Operation

Again, asking another to help you can perhaps feel demeaning, or seem unprofessional, or maybe – heaven forbid – reduce your credibility. But, really, the most successful people in the world, in business and in life, all ask questions much more of the time than they do nearly anything else.

Think of the added benefits of asking from a marketing point of view – it shows that you care about others, it shows you are more focused on them instead of yourself, it allows you to have up to date market data, and it helps you communicate that you are approachable. Even if you don’t want to ask a real, in the flesh person, at least have an open enough mind to entertain others’ opinions from books and training materials. Two heads ARE better than one.

Accept that Vulnerability is Attractive

How many people flock to help a person who knows everything? Nearly no one! People help others that need help. You can pretend you know everything, build a persona of invincibility, and you can have coffee by yourself. Or, if you’re willing to accept that vulnerability is attractive, you can easily draw in others who have much to offer you. Asking questions (and sincerely listening to the answers) can be a tool you use to allow others the saving face to come in and offer their help.

It’s nice to fantasize about being a well-respected guru who has people traveling from all over the world to seek their counsel, and maybe some day you will be that. But even the most famous of spiritual leaders, enlightened political figures, and a host of wealthy, famous people often greet those travelers with a question – NOT an answer.

We can all learn something from others around us, both the known and the lesser known genius minds among us, as well as the ones living now and throughout history. But, lessons don’t get learned if we aren’t already in a state of “I don’t know”, so get there are fast as you can!

Together, we are stronger!
Vicki Flaugher, the original SmartWoman

follow me on Twitter: SmartWoman

I am bursting at the seams with excitement! I have been confirmed as one of the featured speakers at Jen Blackert’s upcoming Fearless Millionaire telesummit. My 2009 is coming fast and furious and being involved with this type of event is on my radar. I can’t wait!

Jen is the Attraction Diva, working as a successful business consultant, using solid business principles coupled with the powerful energy and visioning work of the Law of Attraction, to help entrepreneurs build six and seven figure incomes. She is one of my friends and trusted advisors and I wanted to share her with you.

I spoke with Jen about her beginnings as an entrepreneur, what she does now, as well as asked her for pointers to move past stuck places and doubt in our business. You can listen to our 18 minutes interview here:

Jen Blackert, the Attraction Diva, interview


From her early days as a young girl making soap and crafts to her poignant breakdown experience in corporate America, Jen walks us through what it took for her to have her entrepreneurial wake up moment. She also shared with me the way she approaches helping clients envision and shape their passionate work life, which fits in perfectly here on SmartWoman Guides.

Her upcoming Fearless Millionaire telesummit features 15 internet marketing entrepreneurs, including Bob Doyle, Ken Arthur, Mari Smith and more (see if you find a familar face there…ok,  yes, it’s me too!) The virtual event is a five day marketing and wealth creation event designed to increase abundance, awareness and business wealth creation. The five day event includes daily tele-trainings held daily at 1 p.m., 4 p.m. and 9 p.m. Eastern Time Monday, January 12 through Friday, January 16th.

Here is one of Jen’s interviews, where she discusses her Seven Dragons
book, on Fox News TV.

When you go to Jen’s site, you can sign up for several free gifts. I’ve done it and I recommend you do too.

Enjoy!

Vicki

Some of the most inspiring women in this world have what I call a “hidden light” syndrome. They have so much to give, so much creativity to share, and they don’t let others know about it. They shy away from the spotlight and are hesitant to be out front. They keep their brilliance a secret.

For those of you who are actually introverted, I am not pushing you to change your basic personality. I am classified, per all the psychological personality tests I’ve taken, a gregarious introvert. I know it sounds like a oxymoron, but it’s how I feel. I am able to interact fairly easily with someone once I get to know them, but I get energized being in small groups or by myself. Large crowds don’t work as well for me. I enjoy solitude and quiet time. I am a recovering recluse, too, but that’s a different story. What I mean to emphasize is that being an introvert is not a disease or a mistake. If it’s how you are, fine. Feeling shy or introverted is ok.

But, if you are actually not shy but are playing shy and hiding because of a lack of perspective and self-confidence, I am begging you to stop it today, because, contrary to some social programming, hiding isn’t noble. False humility is not honorable, hiding your gifts does not make you more pure, and pretending that people should simply read your mind and know how fabulous you are is a losing business proposition.

Harsh words, I know. I’m sorry if they pinch. But, let’s come to terms with the difference between arrogance and confidence. You don’t have to go out into the market place and hype yourself all up, making inflated promises, hawking your wares like circus goods. You do have to state, with an aware sense of service, what benefits you provide and how your unique expertise can help your clients.

Yes, there is a fine line between being enthusiastic about what you do and how you do it and pushing too hard with empty promises. That’s the key – the word empty.  If you can actually do what you claim to do, it’s not empty. It’s not dishonest so you don’t have to approach it like it’s dirty. The thing to remember is that the more people who know about you, the more your message gets proliferated, the more people you can help. It’s not a popularity contest but rather an opportunity to serve more, to do more good. Good PR is not about satisfying your ego – it’s about reaching people who need you.

How can you help create better PR if you are not yet comfortable with being in the spotlight? Here are some tips:

1.  Ask for testimonials from your clients and other professionals.

Let others speak the words that you feel are too egotistical to say yourself. It’s a great way to be in touch with your previous clients, maybe get some referrals, but also to let someone else toot the horn for you. Ask for feedback on your service, your expertise, your creative problem solving, your pricing, your unique offerings. It might surprise you just how powerful reading that feedback will be for you. It’s touching to know that you affect people’s lives and it’s a very effective marketing technique to use on your website, in your newsletter, in your promotional materials.

2.  Hire a copywriter.

The best marketing includes keywords, benefits, to the point copy, plus graphical emphasis like bullet points and short, direct sentences. Instead of being hindered by a lack of confidence, a hired gun will have a 3rd person, more objective viewpoint to start with. Most copywriters will work to pull out of you everything they can use to featue you in the best light. Let them. Find someone who understands your vision and where you want to go in your business and let them work their magic with words.

3.  Practice.

Sending out press releases or developing a strong introduction ditty (your “elevator speech”) can be a challenge, but it does get easier with practice. Devote some time to learn about promotional strategies, ask your social media network for advice, read some books. For PR opportunities, visit HARO to start offering yourself up as an expert to media. The media is hungry for new points of view and have a 24/7 news cycle to fulfill. Develop a decent PR release using this Press Release Builder template, and just do it. The funny itchy feeling will go away and you will get more business.

Please know that I have every confidence that you deserve to be recogized for your greatness. Hiding just isn’t the answer, so reach out, speak out, and let your light shine! Today, ok?

Together, we are stronger!
Vicki Flaugher, the original SmartWoman

follow me on Twitter: SmartWoman