Posts Tagged ‘advertising’

Testimonials and My Yelp Experience

May 20th, 2010 Vicki Flaugher

By Vicki Flaugher, CEO
SmartWomanGuides.com
Recently, my sweetheart added his massage business to the review site Yelp and asked his massage clients to post their testimonials there.
Kevin has mostly been off line with a very loyal, nearly 100% referral and repeat-business client base for 15 years. I …

Buy the Hyatt – Great Every Day Marketing Example

June 30th, 2009 Vicki Flaugher

I love great marketing. When I see clever advertising, or an attractive brand, or an engaging headline, I smile. When an individual or company can cut through the noise, or do something differently, or use a turn of phrase in an interesting or amusing way, …

20 Free (and Nearly Free) Business Promotion Ideas

December 2nd, 2008 Vicki Flaugher

Sometimes being an entrepreneur seems expensive and seriously daunting, but I have words of encouragement today. There are many affordable (and yes, free) ways to promote yourself beyond expensive ad campaigns and here are some ideas to get you going.

Barter your services for promotional sponsorship …

To Know Your Audience, Know Yourself

June 1st, 2008 Vicki Flaugher

To learn your market, start with yourself. You have the knowledge from your life experience to do remarkable things. Use it!

The Value of Relationships: Why I Quit the “Convincing” Business

May 22nd, 2008 Vicki Flaugher

Focus on the power of your relationships instead of fancy sales technique to build your business.

50 Female Entrepreneur Resource Sites

May 14th, 2008 Vicki Flaugher

I have hit the motherlode! Yes, I am a google freak, but this is just the beginning. I am sincere when I tell you my goal is to unify the field for women entrepreners. We deserve to have great information, easily accessible. We deserve to …