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Posts Tagged ‘chuck westbrook’

Highlighting Others - Sharing the Spotlight

Wednesday, November 5th, 2008

I am part of a blogging experiment of sorts, Bloggers Helping Bloggers, initiated by Chuck Westbrook. He started a campaign to get high quality, but less famous bloggers noticed and, being that it’s a SmartWoman article of faith that together we are stronger, I bought in. Great idea to help each other, right?

Chuck made his first blog selection and it’s a wonderful choice: Zoe Westhoff of Essential Prose

Zoe is a young American writer, living expat in Thailand. She talks about creativity and how to avoid over planning yourself out of it. She discusses taking action, taking leaps of faith, to do what you love - to let your purpose loose on the world. She uses strong vocabulary with poise and skill. I am thoroughly enjoying reading her blog and am grateful to Chuck’s work to feature Zoe. It is enriching me and I believe it will enrich you too.

I would ask you to go visit Zoe’s blog, Essential Prose, and check out what she’s doing. If you like what you see, here are some ways to help promote her:

  • Tweet it out on Twitter -not on Twitter? Sign up today! My user name is SmartWoman - I’ll follow you there once you sign on.
  • Profile her on your blog - encourage your readers to check Zoe out.
  • Recommend Zoe’s blog in your newsletter. If you didn’t know about her, your readers probably don’t either. They’ll appreciate the fresh information.
  • Be inspired by one of the topics Zoe writes about, create a blog post about that, and reference her.
  • Write about Chuck’s efforts on your blog
  • Read Zoe’s blog and let it touch you in a needed area of your life - we all need creative support
  • Hit all your other social media site and promo her there

Why would you want to do all these things? Because highlighting others feels good, sure, but also, it gives your own readers/clients value. Sharing your spotlight and influence increases your credibility as an expert and authority power point. By providing useful information, you become the go-to source of interesting and helpful stuff, and that in turn makes others want to be with you more and want to share you with their friends.

All good leaders recognize others. All successful business people tell others about the people they meet that are worth knowing. Like a private recommendation to a four star restaurant, these tips will lead you to resources that you didn’t have previously. It also provides you more depth and breadth of reach, as once you know someone, they know you, too, right? Like that old commercial, they tell a friend, who tells a friend, who tells a friend, and so on.

By going to Zoe’s blog and posting comments to the posts that you feel are relevant, your website link will be seen by all of the individuals who are participating in Chuck’s campaign. You could also be one of the blogs that Chuck chooses to feature in the future. Imagine thousands of individuals reading your blog every day and telling others about you. What could that do for your business? For your life? For your faith in continuing during difficult times? I bet, quite a bit. So, another advantage of promoting Zoe and Chuck is that you get to feel the warmth of their flame. Your associations get noticed too.

If you aren’t into Zoe’s blog, find a way to promote someone else in your life. Profile your clients on your site, refer a friend to another business person, talk someone else up to a stranger. Your network and your net worth will increase. It’s good for all of us.

Together, we are stronger!
Vicki Flaugher, the original SmartWoman

Follow me on Twitter: SmartWoman

Together We Are Stronger: The Value of Cooperation in Business

Friday, October 31st, 2008

Cooperation is a SmartWoman Principle. I honestly believe that together, we are stronger. To highlight this point, I want to showcase two opportunities you have today to use the strength of cooperation to your advantage in your business.

Kiva and Microlending

There are many ways to show gratitude, foster solidarity, and raise awareness. These activities strengthen your ability to persevere in your business, reach out to others for help, and have your business noticed. They build your character as an entrepreneur and character is how you will ultimately succeed.

Every day on my Twitter background, I have been featuring a global female entrepreneur who is soliciting to receive a microloan through Kiva. Within hours, these entrepreneurs have become fully funded. Hours! Kiva provides the opportunity for farmers, retailers, manufacturers and more worldwide to feed their cattle, buy more inventory, and create new jobs. These women and their partners are pulling others out of poverty, creating self-sustaining economic systems and living “The Dream”.

Participating in microlending plugs you in to a global community of support and promise. It shows you what’s possible. It lights the fire of passion and purpose and spurs you on to do whatever you have to do to be successful in your meaningful work. An entrepreneur with vision, drive, and purpose is unstoppable. Sharing and cooperation through Kiva (or any other of the many microlending organizations) is a way to become that type of entrepreneur.

I’ve set up a SmartWoman Entrepreneurs lending group on Kiva.com if you’d like to participate. $25 is all it takes to get started and the loan repayment rates are typically in the high 90+%. None of the money goes to me and I don’t get any kind of referral fee for you to participate. I simply believe that reaching outside of yourself grows you. I believe you’ll love how it makes you feel and you will benefit from the character development that active philanthropy provides. I believe it is our responsibility to assist our global entrepreneurial sisters and I’d be honored to be shoulder to shoulder with you in these efforts.

Bloggers helping Bloggers

Chuck Westbrook has started a campaign to help quality blogs that are underappreciated get noticed. It’s a truly brilliant idea, using the power of the tribe and of self-interest in coordination. We all want to be successful and most of us are willing to help other people be successful also. By giving of our time and attention to others, we are going to gain attention for ourselves. This idea definitely gets the SmartWoman Seal of Approval.

Chuck is creating a team of top bloggers who will review everyone asking to be featured and select a blog. For the next two weeks, everyone participating has agreed to read the featured blog regularly. After the initial two weeks, another blog will be selected and the process will continue. I signed up to participate and you should too. It’s a tremendous opportunity to be center stage in front of a great group of individuals, both the selection committee and the audience following.

To participate in Chuck’s blogger campaign, go here: Chuck Westbrook Bloggers Helping Bloggers

By giving of a little attention and money, not only do we find out about new things, we also provide opportunities. In both the Kiva example and Chuck’s blogger help program, you have the opportunity to participate in the world at large, to reach beyond yourself, to break out of the day to day picture that sometimes traps us.

Whether you choose either of these two opportunities or find another way to grow, today is a good day to start. Perspective expands as your reach increases. As an entrepreneur, this will be your saving grace. Your business will expand as your viewpoint does. Isn’t that one of the reasons why you’re in business to begin with? Reach out today. Taking some action, even a small one, is all that you need to do.

Together, we are stronger.
Vicki Flaugher, the original SmartWoman

follow me on Twitter: SmartWoman

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