Posts Tagged ‘marketing’

A No Strings Attached Gift For You – Info Product Angels

August 17th, 2010 Vicki Flaugher

Feeling joyous and generous today and wanted to share something I am especially proud of.
This is a 6 week telecourse that I created with my dear friend Jen Blackert as the Info Product Angels. Yeah, we were playfully spoofing Charlie’s Angels and we had a …

To Know Your Customer, Walk a Mile in Their Shoes

August 3rd, 2010 Vicki Flaugher

This week I am focusing on entering a new niche in my marketing consulting. It’s a high end business to business niche and I want to really know my customer. So, I am seeking out and enjoying luxury experiences.
I have scheduled a facial. I will …

Wandering Outside Your Brand

March 16th, 2010 Vicki Flaugher

Sometimes online you might want to wander outside your brand. Maybe the latest political issue has you steamed and you want to engage in political debate. Or, maybe a new life passion is bubbling up inside you and the audience or persona you want to …

Embracing Your Flaws as a Marketing Strategy

March 5th, 2010 Vicki Flaugher

Embrace your flaws as a marketing strategy? Yes, that’s what I said.
If you feel confused by social media, or get overwhelmed by your business tasks, or maybe yearn for the good ‘ol days when people wrote letters and didn’t know what a crackberry was, …

Using Your “Inside Voice” in Marketing Your Business

February 9th, 2010 Vicki Flaugher

As children, we were told to use our “inside voice”.
The request was usually triggered by us running around, yelling at the top of our lungs, wrecking havoc in our pathway. Often, we were just having fun, but we might have been fighting for stuff, or …

The Voice of the People – The New Business Paradigm

February 4th, 2010 Vicki Flaugher

The voice of the people – the Tribe – is the new business paradigm. Never in the course of history has such engagement, interaction, and immediate connection been possible. With the ever increasing social acceptance of the Internet and all its opportunities – online purchasing, …

Reforming Internet Marketing – Is Fear Based The Only Way?

January 12th, 2010 Vicki Flaugher

I am on a mission to reform internet marketing. Fear based marketing seems to be so prevalent yet it truly gets under my skin. 2010 is my year to shift my focus to inspiration and positive based approaches.
If you listen to much of advertising, email …

The Role of Verbal Abuse in Business

January 7th, 2010 Vicki Flaugher

Verbal abuse is destructive. Verbal abuse in business, or life, or really anywhere, is hurtful. And, it’s debilitating. Allowing someone to degrade you, insult you, demean you (with and/or without physical contact) has long term, insidious impact. It’s certainly not something we’d want to teach …

Personal Branding, Pam Slim, Tom Antion and me!

October 24th, 2009 Vicki Flaugher

I’m at a super cool conference this weekend and wanted to shout out to you to let you in on the action – check it out!

Buy the Hyatt – Great Every Day Marketing Example

June 30th, 2009 Vicki Flaugher

I love great marketing. When I see clever advertising, or an attractive brand, or an engaging headline, I smile. When an individual or company can cut through the noise, or do something differently, or use a turn of phrase in an interesting or amusing way, …