Deciding feels empowering.  When you finally make up your mind that you are going to achieve a particular goal, you are filled with a calmness. It’s only when I sit on the fence that I feel trepidation. A dear mentor of mine used to joke “Do you know what sitting on the fence will get you? (answer = splinters in your butt)”. There’s just something about making up your mind that helps.

Too often, though, the next stage is “but how do I do that?” and all kinds of personal doubt and fear begin seeping into your decision. The “who, what, where, when, how?”, creeps into your rosy decidedness and your calmness flies out the window.

When this happens, I do several things. First, I mentally stand firm – get determined – to take whatever actions it will require to accomplish the goal I decided on achieving. I commit to myself that I will go the distance. I act like a coach, telling myself I can do it, that I have what it takes, and that I’m “in it to win it”. Mentally, it sounds like a high school track meet rally. A little cheesy perhaps, but I would recommend you try it for yourself before you knock it. It works for me.

Next, I make a list of what I think it will take to accomplish my goal. I do this lightly and creatively, capturing all I can (see the project management 101 post to get more detail.) I include in this listing an honest recognition of my abilities. Just like the children’s story about the little engine that could, I tell myself “I think I can”. I don’t count on mantras or positive self talk to make me a gold medal gymnast if I can’t even do a cartwheel, but if I’ve done tasks before (or know someone who can do it for me), I mentally check off that part of it. By mentally setting it aside, the weight of the challenge lessens. I only really have to evaluate the difficulty of the unknown, of what I haven’t done before or don’t have a resource to do it. Usually about 75% or more is already a controllable and managable known item, so really it’s only the balance of the issue that needs to be investigated or resolved.

Secondly, I develop the habit of always returning to my decision. Not to reevaluate it, or question its validity, but rather to commit to it, again and again. Declaring your faith in yourself, in your abilities, and in your decision is valuable. It gives you and your ideas energy.

To declare my faith, I take some deep breaths and I say that I embrace and respect my decision. I claim my devotion to seeing my decision manifest. I reiterate that I stand willing and ready to be shown how my decision can come to be. I restate that I believe this can be. I use my spirituality here too, but you don’t necessarily have to do that if it’s not what you believe. It takes faith in yourself first and foremost but any help you can receive is good to get if it helps you.

Faith is the evidence of things not seen. It can get tricky when you have to take action before you have the evidence or proof that it will work. And, faith won’t necessarily make it all work out how you think it will. But, it’s the engine of change. It’s the start button for new stuff. And, it helps reinforce your determination of action. So, start with faith in your decisions, have determination in your actions, and I have no doubt that it will work for you. Chime in here with any experiences where your faith and determination has helped you in your business. It always helps to hear how others do it.

Together, we are stronger.
Vicki Flaugher, the original SmartWoman

International Smart Women in the News

I have some great stories to share with you again this week of awesome and inspiring women worldwide. Enjoy!

Women achievers honoured
Dispatch Online – South Africa
Melonie Gobel of Living Waters emerged the winner in the new social entrepreneur category. The women were honoured at a glittering event in East London’s
See all stories on this topic

SMALL ECONOMIC UNITS IN DEMAND WORLDWIDE By Yank Elliot, IAHBE
By Erny Setyawati(Erny Setyawati)
Other ways women can use IT are:. Female farmers could greatly increase productivity with access to information on improved agricultural inputs, weather, markets, new production techniques, and farming technologies. Entrepreneurs
BUILDING ENTREPRENEURSHIP – http://buildingentrepreneurship.blogspot.com/

07/30TiE Successful Women Entrepreneurs
By admin
Body BASIC RICH The Chugh Firm http://www.chugh.com Description: TiE-Atlanta is proud to present “A Candid Conversation With Successful Women Entrepreneurs: What they wish they had known and what they are still … More: continues here
Uvox.us » LifeHacker: The Lifehacker… – http://www.uvox.us

Leap of faith
Hindu – Chennai,India
Meenu calls herself a social entrepreneur. “I believe that when women move into spaces not considered their own, it frees them mentally.
See all stories on this topic

Global Grassroots helping women social entrepreneurs
By David
In Rwanda, Global Grassroots offers Social Entrepreneurship Training and Venture Investments to genocide survivors, including widows, women with HIV/AIDS and victims of sexual assault. Investments assist in capacity building,
Who are Americans? – http://whoareamericans.com

From Inmate To Entrepreneur
By Rich
The Mercy Corps program is intended to foster an entrepreneurial mindset by teaching financial literacy, and small business and interpersonal skills to minimum security female prisoners. It is a rigorous 26 week-long program that covers
Business Opportunities Weblog – http://www.business-opportunities.biz

Mandy Haberman: Success with a No-Spill Drinking Cup
By WomenHomeBusiness.com(WomenHomeBusiness.com)
Hence, the Anywayup Cup was created in 1990. In 2000, Mandy received the title British Female Inventor of the Year; and in 2003 was recognised by Queen Elizabeth II as a ‘Pioneer to the Life of the Nation’.
Entrepreneur Success Stories – http://www.womenhomebusiness.com/blog/blog.html

Business Push Benefits Poor
World Bank Group – Washington,DC,USA
To do so, it created a network of 46000 entrepreneurs, most of them disadvantaged women, who sell low-priced products, often in single-use packages,
See all stories on this topic

Women entrepreneurs launch their Website FP Report
MULTAN: Women entrepreneurs Multan has launched its own Website “NeedleCraft Association” (NCA) with the collaboration of Multan Chamber of Commerce & …
- http://www.thefrontierpost.com

You can get involved with programs helping women entrepreneurs worldwide for very little money. I will be doing a piece in a few days about microfinancing and how you can use funds from these organizations and how you can help others through them. Thank you for all you do!

Together, we are stronger.
Vicki Flaugher, the original SmartWoman

As we delve more deeply into making your website effective, let’s talk domain names.

As tempting as it is to pick something cute or maybe automatically pick your business name, please consider this. To get the most bang for the buck, your domain name needs to be highly correlated to what you do.

Say you own a high end boutique flower shop. Even if your business name is Sally Schmitz Inc., do you think anyone looks for a high end boutique flower shop using the search words Sally or Schmitz? Not probably. The people who do know your actual name also are likely to know how to find you already, so that’s not really our focus. Our focus should be coming up on a google or yahoo search when people who buy what you sell are looking to buy.

But, maybe you’ve had your business name forever and you already have a website in that name. Let’s say that the name isn’t that reflective of what you do–for example, Sally Schmitz Inc rather than Sally’s Flower Boutique. Even if you don’t want to change it, I would still encourage you to purchase and develop a web name that does reflect specifically what you do also. You can redirect the less searchable website name to the better one without losing any traffic. We will discuss how to do that later in the week.

I purchase the majority of my site names through GoDaddy. I have been extremely happy with their service and tools and pricing. You can often get a domain name for as little as $1.99 per year if you purchase hosting at the same time, which is a screaming deal since you need hosting too. That’s usually what I do.

Here’s how to reach them:

There are many software tools available to discover the best name, and we will further the discussion more tomorrow, but today we are going to use our intution. For the sake of developing your mindset, let’s have a little fun with it. We’re going on a fishing expedition!

Enter the words you would type into google if you were looking to find your business, one phrase at a time. See what comes up. Try a bunch of different ways that you think your customer might look for you.

For our Sally’s Flower Boutique example, we might type in flowers, gifts, wedding flowers, flower shops, luxury flowers, flower arrangements, flower delivery, birthday flowers, high end bouquets, floral designers, roses, graduation presents, corsages. Get creative and attempt to exhaust as many possibilities as you can.

Go visit the top 10 or 20 sites you see when you type in these phrases. Look and learn. Does your current site show up? Where is it ranked relative to other shops? Notice which sites come up for multiple phrases. See how they rate to your business offerings. Do they serve the same clientele as you? Make note of sites where you could potentially add your link and cross promote. Begin thinking in terms of connecting with your client and broadening your network.

Not only notice what your competition is doing, but also see if you actually find what you were looking to find. Assuming you are intuitively on track with what words your clients use to find you, you are now looking at the landscape in which you will be competing and succeeding. You are looking at not only your competition but also potential partners and referral friends.

Tomorrow, I will list some software tools you can use to continue moving forward with developing an effective website for your new business. Thanks for dropping by.

Together, we are stronger.
Vicki Flaugher, the original SmartWoman

Today is my scheduled catch up day for the month. I take a look at the goal to-do list I made at the beginning of the month, see what is in process and take steps to finish it all up before the official last day of June. It’s a two step process that includes clean up and celebration that I allow for every month. Since I have implemented it, I have achieved more, so I thought I would share it with you.

Step 1 is Cleaning Up The Loose Ends.

Loose ends can include pending email responses, technical updates, follow up phone calls, cleaning up my desk, filing, etc. It’s any bits and pieces of almost done projects and activities that are dangling. I find that this gives me a very good sense of what I still can reasonably accomplish and helps me to feel more relaxed once it’s done.

The other part of Step 1, though, is just as important. It’s time to make my confession to my self about what I am not going to realistically finish, including projects I never started. If you’re like me, sometimes you overschedule or over expect. You set up big goals that are just too much. And, surprise, surprise, you don’t get it done. That’s actually pretty understandable.

But, it’s important to acknowledge the unfinished parts of your to-do list. If you know why you didn’t get it done, admit it. Be willing to put fewer to-do items on your list for the next month. There is no shame in not getting an overly ambitious list completed. You didn’t break the law, you know! But make adjustments. Forgive yourself for not doing it and refresh. You will get more done if you pull back a little. You can always add more to your list if you have left over time, but not being able to check off something that you told yourself you’d do can be discouraging. Quit doing that to yourself.

Part 2 is Celebrating Your Victories

You are required to celebrate what you did get done. Dance around, respect your efforts, buy yourself some flowers, shout yoohoo! What did you learn? How did you improve? Who did you network with that can help your future? What system did you put in place? What steps did you take to be a success? Even if the result of these actions aren’t evident yet, celebrate that you took the steps. Steps are what lead to results.

You are not allowed to make next month’s to-do list until you celebrate your accomplishments. Sure it feels silly to cheer for yourself alone in your home office. Who cares? Do it anyway. It will raise your personal vibration, flood your brain with endorphins, and put a smile on your face. That’s the state of mind you need to be in to create your next set of goals. A winning state of mind.

Try this approach and let me know how it works for you. I bet it will!

Together, we are stronger.
Vicki Flaugher, the original SmartWoman

Recommended Site: EvanCarmichael.com

Sometimes I run across a website that literally takes my breath away. It is so well done, with such good information, that I just am impressed to the point of being speechless.

I found such a site at EvanCarmichael.com

EvanCarmichael.com offers motivation and strategies for entrepreneurs in an easy to navigate format. I firmly believe that you could start and run a business soley with the information you gain from Evan’s site. Ok, maybe you should keep reading SmartWoman Guides, but I think you get my point. It’s amazing!

You’ll find famous entrepreneurs throughout history profiled, more than anywhere else on the web. Modern, current day entrepreneurs and small business owners are there too, like Oprah, Donald Trump, and Sir Richard Branson. I would be shocked if you didn’t find something (many things) to inspire you.

You’ll find articles, forums, expert authors, business resources, and so much more. I got word today that you’ll be seeing SmartWoman herself (yes, ME, can you believe it?) as an expert author very soon.

This site gets thousands of people visiting every day, so it would serve you to go visit and get involved (and add your own website link) to one of their forums. You deserve to be on the same page as Oprah, don’t you? Of course you do!

Here’s more about Evan in case you want to know who you’re dealing with. If you scroll down to the bottom of his “About Me” page, you can see him doing a mean salsa too! I love entrepreneurs that enjoy Life,  don’t you?

So, if you want high quality information, and tons of it, about being successful as an entrepreneur and small business owner, go visit EvanCarmichael.com today…now.:-)

Together, we are stronger.
Vicki Flaugher, the original SmartWoman

p.s. There are specific forums for women entrepreneurs too. Enjoy!