Recommended Site: EvanCarmichael.com

Sometimes I run across a website that literally takes my breath away. It is so well done, with such good information, that I just am impressed to the point of being speechless.

I found such a site at EvanCarmichael.com

EvanCarmichael.com offers motivation and strategies for entrepreneurs in an easy to navigate format. I firmly believe that you could start and run a business soley with the information you gain from Evan’s site. Ok, maybe you should keep reading SmartWoman Guides, but I think you get my point. It’s amazing!

You’ll find famous entrepreneurs throughout history profiled, more than anywhere else on the web. Modern, current day entrepreneurs and small business owners are there too, like Oprah, Donald Trump, and Sir Richard Branson. I would be shocked if you didn’t find something (many things) to inspire you.

You’ll find articles, forums, expert authors, business resources, and so much more. I got word today that you’ll be seeing SmartWoman herself (yes, ME, can you believe it?) as an expert author very soon.

This site gets thousands of people visiting every day, so it would serve you to go visit and get involved (and add your own website link) to one of their forums. You deserve to be on the same page as Oprah, don’t you? Of course you do!

Here’s more about Evan in case you want to know who you’re dealing with. If you scroll down to the bottom of his “About Me” page, you can see him doing a mean salsa too! I love entrepreneurs that enjoy Life,  don’t you?

So, if you want high quality information, and tons of it, about being successful as an entrepreneur and small business owner, go visit EvanCarmichael.com today…now.:-)

Together, we are stronger.
Vicki Flaugher, the original SmartWoman

p.s. There are specific forums for women entrepreneurs too. Enjoy!

 

NOTE: For those of you with limited time and no desire for the back story, you can go straight to the sign up page by clicking here: Your Internet Cash Machine Book Sampler

Don’t be in such a hurry that you cheat yourself out of the free bonuses info though–read below! It won’t take long and it will be worth it! :-)

For those of you with a minute or two on your hands:

Even though he’s a mega-star of metaphysics now, Joe Vitale, one of the stars of The Secretis one of my original marketing gurus from way back. He’s a really interesting guy and I got to go to his birthday party late last year. The picture above captured the moment (that’s me in the middle!)

He and Jillian Coleman Wheeler co-authored a book about using the internet to build a business, called Your Internet Cash Machine: The Insiders Guide to Making Big Money, Fast!

I worked with Jillian on the book release and can say unequivocally that it is full of great stuff–very practical and relevant, not empty hype and pushy tactics. And, it’s usable on several different business models.

During the book launch marketing process, I helped Jillian create a sampler taken directly from Your Internet Cash Machine and have convinced her to let me offer it here to my readers.

The sampler has enough good ideas in it that you should be able to benefit just reading that alone; that’s how we designed it to be–a true sample of the work, not just teaser material.  You will need to provide your email when you request the sampler so the link can be sent to you directly.

To sign up for your copy of the Your Internet Cash Machine book sampler, click below:
Your Internet Cash Machine Book Sampler

I have also secured permission from Jillian to allow you to visit the purchase bonus page that was originally used for the launch. There you will find literally thousands of dollars of related stuff that you will get to download for free by providing your email and Amazon receipt number.

Here’s how to claim the purchase bonuses:

  1. Purchase the book at Amazon or your preferred book seller.
  2. Next, go to the bonus website and enter your name and receipt  #.
  3. Enjoy your bounty and claim your bonuses!

I signed up for the bonuses and enjoyed them. I can say first hand that I did not get spammed with useless stuff once I did. But, you will have to decide for yourself the tolerance you have for communication with new businesses and their information.

All the bonuses include a good description, so you can opt-in to some and not others (which I confess, I also did–not all of them appealed to me). I have not had any problem later opting-out of various emails too. A very good experience overall.

So, have fun! At least get the Sampler–it’s a good read.

Together, we are stronger.
Vicki Flaugher, the original SmartWoman

p.s. Darn, that’s a good looking launch page, if I say so myself! :-)

 

 

 

Hearing and Responding to Market Feedback

As a professional entrepreneur, it’s important to hear what your market is telling you. Even if it hurts your feelings, or is an unexpected reaction, or you don’t quite understand it, you have to listen and respond as appropriate. Your audience knows what they want and you must respect that.

For the last week or so, I added an opt-in gift report for female entrepreneurs. Many clicked on the link to see it yet very few downloaded it. Several women who did have told me they enjoyed it very much, but I feel disappointed that so many didn’t even try it. 

For the record, I believe in a zero tolerance SPAM policy. I do not share, sell, or rent my contacts. I am a die hard advocate for permission-only based marketing. I do not want you to feel anything other than confidence, joy and anticipation when you visit this community.

So, why did my report not get downloaded?

  • It could be a matter of trust–perhaps I have not built enough trust yet with my audience for them to believe I would not mishandle their personal information.
  • It could be a matter of value–perhaps the perceived value of the offered gift was not sufficient to compensate my audience for what they felt were giving.
  • It could be a matter of relevance–perhaps what I was writing wasn’t pertinent to those visiting.
  • It could be….something else that I have not identified.

Truth is, I don’t know for sure. But, I know I need to do something to fix it. And, I would highly recommend that, if you have a product, service, or offer that hasn’t worked out like you’d hoped, that you take a moment to adapt to what your market is telling you and fix it as well.

To be successful as an entrepreneur, you have to be willing to ask the tough questions. Even as painful as it might be to see something you created fail, you have to be willing to respond to the feedback you receive. You are doing yourself and your clients a great disservice if you don’t.

In the spirit of building trust and providing value, I have made my report available without having to provide your name and email, in case that was a contributing factor. Simply click on the link below to read the report.

The Emerging Woman Entrepreneurs Top 10 Questions to Ask (and Answer) Today 

I hope you enjoy it. I intended it to be useful. I sincerely hope it adds value to your experience, but you’ll have to decide that for yourself. I am open to hearing all feedback. Let me know what you think so I can grow, ok? I’d be grateful for your help.

Thank you for visiting here. I could not do what I do without you.

Together, we are stronger.
Vicki Flaugher, the original SmartWoman

p.s. If any of the readers here went to the report page and decided not to sign up, I’d be delighted to know why. You can email me privately or post here. It’s important to me that I provide trust, value, and relevance here. Your feedback is welcomed and encouraged.

 

I learned many lessons about Life from my beloved little dog, Killer. A constant companion and devoted friend for over 20 years, when he passed last year, I struggled. It has taken some time for the heartache to finally fade back to be replaced by fonder memories of walks in the woods, the perpetually amusing antics, and “The Little Man’s” joyful “Hollywood smile”. I thought it appropriate on Memorial Day to share one of my favorite memories.

Killer loved chocolate covered donuts. I mean, LOVED. He would do nearly anything for them. Yes, sadly, some dogs (about 10%) die from eating chocolate but Killer was not one of them. He would run around like a pre-school youngster on a sugar buzz high when he ate them, but that was about the worst of it. He could not get enough of those yummy things.

Now, Killer was a dog of distinctly discerning taste. He didn’t prefer just any old chocolate donut, no. Those waxy little minis that your mother put in your lunchbox would not do. His donuts of choice were Entemman’s and they were full sized and deluxe. Only the best would satisfy Killer. He wouldn’t eat any other kind.

One night, a showdown was brewing between Killer and my human companion, Kevin. There was only one donut left in the box. Kevin loved chocolate donuts too and knew how Killer felt about them. We both treat our pets like people, but actual people still get priority, so, politically speaking, that last donut was Kevin’s. The battle of wills was on.

As Kevin claimed the last donut, Killer became single mindedly transfixed. He would not–could not–take his eyes off that donut. Kevin started playfully egging Killer on a bit, making a real show of it, humming, saying “Oooh, MMMM, this looks so good”. The good-hearted teasing only amplified Killer’s resolve. He intended to get some of that donut.

Killer tried everything. He flashed his award winning smile. He sat and stayed at attention with perfect, well-behaved precison. He did each of his trained tricks one after another, hoping for a reward. He gave it his all. He resorted to relentlessly following Kevin around, his little doggie mind working as fast as it could on a strategy. 

Finally, as Kevin plopped onto the sofa to enjoy his snack, Killer launched his plan. He scurried up Kevin’s outstretched body from the floor when Kevin’s feet touched the ground, making a full speed beeline for his goal. Kevin was so surprised (and hysterically laughing) that he could barely recover. He instinctively reacted by pulling his arms (and the hand that held the tasty morsel) over his head at the edge of the sofa, where that chocolate prize now hung inches from the floor.

Killer immediately hopped off Kevin and dove for his heart’s desire, now enticingly available to him at his 12″ height. Victory was within reach! Kevin realized his treat was in true peril and snatched it back to safety just as Killer was reaching up to take a bite.

This all happened within just a few seconds, and we were in tears from laughter. Moral of the story: Kevin was so impressed with Killer’s, well, doggedness, that he gave that scruffy little canine a full half of the last donut. Killer was officially dubbed “The Mighty Donut Hunter” that day and we got a story that still makes us laugh. And, most importantly, I witnessed a real life, real time demonstration of passion, focus, and determination.

So, I ask you. As an entrepreneur, what drives your passion and determination? What are you willing to give your complete, focused attention to? What is YOUR chocolate donut?…

 

God speed and love to all who have gone before.
Together, we are stronger.

Vicki Flaugher, the original SmartWoman

Life happens. The perfectly planned project goes off schedule. The beautifully programmed webpage crashes. The long-awaited new product launch is scrapped. I am sure you have your stories about the times when…well, Life happened.

But, when you are the one who made a mistake, who caused the blow-up, it can feel a thousand times worse. How can you deal with the shame, horror, and expletive deletives that rise up? Here are some suggestions:

1.  Take a deep breath. Walk away from your computer, or out of your office, and simply breathe deeply. Even emergency situations which require immediate response benefit from you being sharp minded. Get some oxygen to your brain cells so you can focus. It will also help you relax and get your bearings.

2.  Assess the situation honestly. Distinguish between real damage to your business and perceived damage to your ego. It feels embarassing to make mistakes but they are often less damaging in reality than they appear through our self-critical eyes. Truly urgent issues demand immediate care. But, if you want to crawl under a chair because your vendor thinks you’re a fool, that’s probably not real damage. Learn to recognize the difference.

3.  Get help. Different perspectives and opinions can assist you. Sometimes, when you are stressed, you won’t see solutions that are right in front of your nose. Even if you just talk to a friend or surf the web to a knowledge forum, you’re better off not going through it alone. Reach past your shame and ask for help and support.

4.  Take considered action. It’s important to be responsive. The thing you don’t want to be is reactive (commonly associated with dynamite-not so good). If your mistake caused upset to someone important to your business, it can be helpful to allow for some cooling off time. You don’t want to give the wrong impression of your position or feelings. Handle client complaints promptly and manage the follow-up consistently. Use your calm judgement in deciding when something needs to be done, not your anger or disappointment in yourself.

5.  Learn from your mistake. It’s important to evaluate what happened, how it happened, and why. The time to do this is after the crisis has passed, though, not while you are in the middle of it. And, then, you can work to not make the same mistake again. Special note to hardworking females: If you made a mistake because you are tired or burned out–that is real damage. Do not dismiss it as “one of those things” that can’t be helped. Take some real time off and recover. You are serving no one by not being fully functional.

6.  Say you are sorry. If you spoke rudely, or caused others to work overtime, or let someone down, say you’re sorry. Even if the person you wronged is a challenging ego maniac that baited you, own up to your own mistakes. There is no honor in anything else. Then, be more careful in the future. That said, you don’t need to apologize for things truly beyond your control. You aren’t responsible for the weather or other people’s reactions. You are responsible for your own actions.  Be aware of that distinction.

7.  Laugh at yourself! Your sense of humor is your best defense. All of us are human and we make mistakes. Your hope, faith, and compassion (and the effort you’ve spent generating goodwill with others) will help smooth over the consequences of most mistakes. I am also a firm believer in the therapuetic value of ice cream, chocolate, and kisses from a loved one. You might want to try it. :-)

Together, we are stronger.
Vicki Flaugher, the original SmartWoman

Listen to SmartWoman Vicki Flaugher interviewing Chris Brown, the owner of Marketing Resources and Results, Inc. and one of the top female bloggers in the marketing and branding arena at BrandandMarket.com.

This is a 9+ minute interview.

 

I asked Chris to discuss her entrepreneur journey and her view of both the advantages and challenges of female entrepreneurs in the marketplace. She offers insights about the power of networking, the need for a leadership mindset, and gives suggestions other women can implement to achieve even greater success. I  found her to be thoughtful and inspiring.  

Please go check out Chris’ website. She is a remarkable resource and a devoted advocate for female entrepreneurs.

 

Together, we are stronger.
Vicki Flaugher, the original SmartWoman

 

 As a gift for my readers, I have prepared a free report. Enjoy!

To download your free copy of Emerging Woman Entrepreneur’s Top 10 Questions to Ask (And Answer) Today, click on the link below:

The Emerging Woman Entrepreneurs Top 10 Questions to Ask (and Answer) Today

This report is filled with questions that are designed to get you thinking about and acting with a passionate mindset so you can grow your heartfelt business. 

We’ll cover topics such as

  • Your Self Motivation: Why Do You Do What You Do?

  • Your Passion: What Gets You Out of Bed in the Morning?

  • First Impressions: Would I Hire You If I Saw You at The Grocery Store?

  • Lifelong Relationships: Are You the “Love ‘em and Leave ‘em” Type?

  • Ask and Listen: Is Your Ego Willing to Take a Backseat?

  • Consistency is King: Can You Finish What You Start?

  • Your Dream Team: Are You Willing To Share Power?

  • Birds of a Feather: Do You Love Your Clients?

  • The Dark Night: How Do You Deal With Disappointment?

  • Celebrating Your Victories: What Is Fun to You?

To download your free copy of Emerging Woman Entrepreneur’s Top 10 Questions to Ask (And Answer) Today, click on the link below:

The Emerging Woman Entrepreneurs Top 10 Questions to Ask (and Answer) Today

Together, we are stronger.
Vicki Flaugher, the original SmartWoman
 
 
 
 

 

 

If you are like me, you are passionate about what you do and you like to have others into it too. For me, I am quite an advocate. I like talking about investing, entrepreneurship, passive income, internet marketing, empowerment, female power, organic living…you name it. If it’s something I believe in, and it’s changed my life in a positive way, I like to spread the word.

But, this approach isn’t the way to go when you are working to acquire new business. Although it’s important to communicate the benefits of your products and services, if you’re having to convince the client, to push, to manipulate with fancy sales technique, you don’t have the sale. And, you probably don’t want it even if you do finally “win” it. Here’s why:

The people you have to convince are the hardest to sell, the most expensive to service, and are the most likely to want a refund. You’ll work your tail off for them and then they won’t refer you to their friends. Or, worst still, they will refer their friends. Since the old adage “Birds of a feather flock together” often rings true, their friends are going to be like them– a pain in your balance sheet! Convincing just doesn’t pay and it isn’t the way business is done anymore.

Advertising and marketing have changed a lot in the last decade. People’s buying behavior has changed too. They concentrate on relationships even more and they don’t buy things that they don’t already know. When was the last time you bought a book or went to a movie with little idea of what you’d be getting? It was a long time ago for me. More to the point, when was the last time you paid more for a product because you knew and trusted the vendor? I did that yesterday, was happy to do it, and I would do it again today.

It’s not that I don’t buy new inventive products. When I do, it’s because I was educated about them first. The business owner took the time to be in the market, teaching me what their product was and what it does and how it works. Even though their idea was brand new, when I finally bought, my relationship with them was not.

I’m not saying I am immune to great sales technique. None of us are. I tend to study it and admire it. But it’s not why I buy. I don’t buy because some slick salesperson knew the right “close”. Sales technique shouldn’t get in your way, but the quality of the product and the relationship drives the sale, not the sales technique.

So, what does this mean to you? Get yourself out in the market ahead of your sales pitch! Give people ample opportunity to know you and learn about your product. Educate, communicate, give people a way to learn about you prior to even contacting you (your website’s a great tool for this). Get involved in your community so your reputation preceeds you. And protect and enrich that reputation with great service and honest dealings.

If you do these things, people will come to you and they will be great clients. When you approach them, they will already know you and will be glad to see you. They’ll be a raving fan that insist their friends should deal with only you. They will buy more often, in larger amounts, and be a breeze to service. They might even become your friend. They will already be convinced from the start because they had the opportunity to be convinced by the person whose opinion they respect the most–themselves.

When you finally embrace the power of the relationship, you’ll be out of the convincing business too.

Yep, that’s right. I am seeking a fiery woman to speak her mind on my blog. A woman other less enlightened people would call uppity, or strong minded, or maybe even downright stubborn. If this is YOU, dear sister, then know that you are invited and truly welcome here.

You see,  I tend to be a modulator, a moderator, a peacemaker/keeper. Been one all my life, actually. I have sometimes behaved in slightly anti-social ways–being a self-employed entrepreneur is slightly anti-societal–but I can also be observed following rules, mediating…some would say leading a bit of a boring life. I like who I am, but it doesn’t always start a good discussion.

So,  I decided to embrace my true self, admit my “can’t we all just get along?” attitude and find someone else besides me that could do a better job at stirring things up. I know you are out there.

I’m not looking for vulgarity but rather passion of thought. You can write about just about anything women care about. Some suggestions might be sexism, discrimination, ageism, marriage, divorce, society’s beauty standard, the battle of the sexes….it’s wide open.  I need it to be radical and thought provoking so others will flock  to our great community here and engage. I’d even consider using a male author with the right approach. Controversy is encouraged.

So, is that fiery woman you? If it is, contact me.  I will set you up as a guest author on my site and you can have your way with the topic of your choice.

And, thanks, in advance. I am grateful for those who speak out and stand up. I admire you.

Together, we are stronger.
Vicki Flaugher,  the original SmartWoman

Qassia: Better than Squidoo and Wikipedia

Qassia is this great encyclopedic website where you can post “intel” for free and get backlinks to your website, advertising credit, and advertising revenue. It’s in private beta-version now so you can only join through invitation so here’s the link
Qassia Private Invitation Link

You add info–not just egghead stuff, but normal stuff–and you get points for it. You get points for posting intel (if it’s original & never published, you get the most). You get points for reviewing and rating other people’s intel. You get points for referrals.

Unlike Wikipedia, your stuff won’t get edited but the users rate it. You can write in any voice or style you want. It can be something as simple as the great neighborhood bars in Soho to a thesis on evolution. Whatever floats your boat!

The points are rewarded in ”Qassia dollars” that determine your ranking on their pages. More networth, more visibility. They are also tossing around the idea that you might get to spend your virtual dollars on other stuff, but that’s not decided yet.

Also, they will pay you 100%  of the revenue from the Adsense ads that people click through while they are on your intel page. So, if you have good stuff that people like reading (and more of it), the likelihood of people clicking on relevant ads goes up. That could mean cha-ching in your bank account!

I have added 16 articles about search engine optimization and internet marketing. If nothing else, go read my articles. If the site looks interesting to you, sign up. Why not, right?

Qassia’s goal is to bloom into a vast intelligence engine, with content that real people, like you and me, create. The community does not encourage pitching, so don’t do it–you will be smacked down for that, but I have had many people visit my blog and email me from the articles I’ve posted.

If you provide real value and service, you will be rewarded. Here’s the link again:
Qassia Private Invitation Link

See what you think!

Together, we are stronger.
Vicki Flaugher, the original SmartWoman

p.s. If you sign up, BE SURE to validate your account through the confirmation email you will receive, otherwise you won’t be properly signed up.